GETTING PRICING RIGHT, with Janene Liston

  • 06 Jun 2019
  • 18:30 - 20:30
  • CAGI, Route de Ferney 106, 1202 Genève / La Maison Rose
  • 16

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Pricing is the most important profit driver a company has, but getting pricing right isn’t as simple as it may seem! 

For this event, we have partnered with Janene Liston, who will share with us interesting pricing tales, focusing on what is critical when it comes to pricing, and will look into more detail at:

  • the impact of pricing on profit

  • what’s most important to focus on and why

  • the aspect of pricing that many companies underestimate 

About the speaker

Janene Liston is an international pricing expert for small and medium sized businesses across many industries, who has lived in Switzerland for nearly 20 years, working for international corporations in product marketing and pricing. She is a Certified Pricing Professional, a public speaking champion and an entrepreneur. 

    You don't have to be a pricing expert to enjoy Janene's presentation, it is meant to be a general education event.


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